What is an Artist?
An artist is a visionary — a storyteller, a maker, and a world-builder. Through imagery, narrative, design, and imagination, artists shape how people experience and reimagine the worlds around them.
What is a Blueprint?
A blueprint is a structural guide that brings imagination to life — like a storyboard, screenplay, game world, or creative strategy. Artist Blueprint is both the vision and the map for original story worlds rooted in imagination and global artistic inspiration
About Artist Blueprint
Artist Blueprint is an independent creative studio founded by Kel Sandhu, dedicated to producing imaginative, globally inspired story universes for audiences of all ages. Every original IP is personally developed and owned by Kel, blending visual aesthetics, symbolic design influences, and speculative ideas to spark curiosity and connection. These narrative worlds are built for cross-platform expansion — including animation, publishing, online media, gaming, education, and licensing.
More than just telling stories, Artist Blueprint builds imaginative worlds designed to resonate with fans of cinematic fantasy and culturally infused aesthetics alike — acting as a creative bridge that invites diverse audiences to explore, imagine, and connect.
Artist Blueprint 